How Woodinville Local Works

A co-op direct mail program powered by Your Neighborhood Print Shop. Here’s exactly what happens from reservation to delivery.

Step-by-Step Process

From reserving your spot to having your ad in 10,000 Woodinville mailboxes, here’s the full timeline.

1

Reserve Your Ad Spot

Choose your format and position from our 8 available tiers, from a $300 inside eighth-page to a $1,200 full-page spread. Front Cover and Back Cover spots are limited and fill first.

One advertiser per position per month. No long-term contract required. Month-to-month with 30-day cancel notice.
2

Submit Your Print-Ready Art

Send your artwork by the 15th of the prior month. Files should be PDF or high-res JPG at 300dpi with bleeds if needed. Don’t have art? We offer design services through Your Neighborhood Print Shop.

Art specs: 300 dpi minimum • PDF/X-1a or high-res JPG • CMYK color mode • Include 0.125″ bleed on all sides
3

We Print the Mailer

Your Neighborhood Print Shop prints the full 11″×17″ folded mailer on 100lb Gloss Book stock, a premium feel that stands out in the mailbox. All advertisers’ ads are assembled into one cohesive piece.

Stock: 100lb Gloss Book • Size: 11″×17″ folded • Print run: 10,000 units • Printed in Woodinville
4

USPS Delivers to Every Door

We use EDDM Retail (Every Door Direct Mail) to deliver to 13 USPS carrier routes in Woodinville 98072, approximately 10,000 residential households. No mailing list required. No exclusions.

Delivery area: 98072 ZIP code, all routes • ~10,000 residential homes • Certified USPS EDDM delivery
5

Track Your Results

We recommend including a promo code, unique phone number, or dedicated landing page URL in your ad so you can measure response rate. Direct mail works best with consistent monthly presence, frequency builds recognition.

Tip: Advertisers who run 3+ consecutive months consistently report higher response rates than one-time insertions.

Mailer Specifications

SpecDetail
Format11″ × 17″ folded (EDDM-compliant)
Print Stock100lb Gloss Book
Print Run10,000 units per month
Delivery AreaWoodinville 98072, all 13 USPS carrier routes (~10,000 homes)
Delivery MethodUSPS Every Door Direct Mail (EDDM) Retail
FrequencyMonthly (12 issues/year)
Art Deadline15th of the prior month
Art FormatPDF/X-1a or high-res JPG, 300dpi, CMYK, with bleeds
Printed byYour Neighborhood Print Shop, 17331 135th Ave NE STE C, Woodinville WA 98072

Ad Format Specifications

All dimensions are finished (trim) size. Add 0.125″ bleed on all sides for full-bleed ads.

Ad TierDimensionsPositionMonthly Price
1/3 Front Strip8.5″ × 3.5″Front Cover, Bottom Third$450
1/8 Front Ad4.25″ × 2.75″Front Cover, WL Zone$350
Full Page Ad8.5″ × 11″Inside Left or Right Panel$1,200
1/2 Page Ad8.5″ × 5.5″Inside Left or Right Panel$900
1/4 Page Ad4.25″ × 5.5″Inside Left or Right Panel$550
1/8 Page Ad4.25″ × 2.75″Inside Left or Right Panel$300
1/2 Back Cover8.5″ × 5.5″Outside Back Panel$1,000
1/4 Back Cover4.25″ × 5.5″Outside Back Panel$325

Download Ad Templates

Choose your format below. Each template is sized to spec with bleed guides included.

Ad Format Download Templates
Front Strip
Trim: 8.3″ × 3.6″  |  Artboard: 8.55″ × 3.85″
Full Page
Trim: 8.3″ × 10.7″  |  Artboard: 8.55″ × 10.95″
1/2 Page
Trim: 8.3″ × 5.3″  |  Artboard: 8.55″ × 5.55″
1/4 Page
Trim: 4.1″ × 5.3″  |  Artboard: 4.35″ × 5.55″
1/8 Page
Trim: 4.1″ × 2.6″  |  Artboard: 4.35″ × 2.85″

All templates include bleed guides. Submit final artwork to sales@woodinvillelocal.com

Frequently Asked Questions

Do I need to sign a long-term contract?

No. Woodinville Local is month-to-month. You can cancel with 30 days’ notice. We do recommend running at least 3 consecutive months to see the best results from repetition.

What if I don’t have print-ready artwork?

Your Neighborhood Print Shop offers graphic design services. Contact us at (425) 772-8272 or sales@woodinvillelocal.com to discuss design options before reserving your spot.

How is this different from Hometown Values or ValPak?

Our biggest advantages: we deliver monthly (not quarterly), we’re locally owned and operated in Woodinville, and co-op pricing means costs are dramatically lower than solo EDDM. And 5% of our revenue goes to a local nonprofit every month.

When do I pay?

We send a secure invoice once your spot is confirmed and artwork is approved. Payment is due before the print deadline.

How many homes actually receive the mailer?

Approximately 10,000 residential households in the Woodinville 98072 ZIP code across all 13 USPS carrier routes. EDDM Retail reaches every door, no list, no exclusions.

Can I change my ad each month?

Yes. Submit new artwork by the 15th of the prior month. Many advertisers run the same ad for consistency, then refresh seasonally.

Ready to Get Started?

Reserve your spot for next month’s mailer. Limited positions available, especially Front and Back Cover.

Reserve Your Spot View Ad Rates

Questions? (425) 772-8272 • sales@woodinvillelocal.com

See the Mailer Before You Commit

Download our sample mailer layout to see exactly where your ad will appear, the dimensions of each position, and how the full 11×17 piece folds and mails.

Download Sample Layout (PNG)

PNG format, actual ad positions and dimensions shown

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